March 2022

marketing

Marketing Mistakes to Avoid

A company’s brand awareness can help it attract more customers. If a company is not aware of its brand, it can cause problems. These are the top marketing mistakes according to digital PR Philippines that companies should avoid.   MISTAKE #1 INSENSITIVITY ABOUT CURRENT EVIDENCE One of the best ways to help your brand stay relevant is …

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Omicron Variant: What We Know About the New Coronavirus Variant?

Increased population growth, urbanisation, habitat loss, and climate change contribute to many people travelling. All these factors increase the chance of a pandemic. A pandemic of high severity could lead to a drop in GDP by two to fourfold. On the other hand, a low-severity virus like the omicron variant could only affect economic growth …

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Affects Consumer Behavior

How Product Packaging Affects Consumer Behavior | Infographic

There is an increasing amount of research on how product packaging influences consumer behavior. According to the researchers, the aesthetic appeal of packaging can make shoppers more interested in the product. When it comes to buying habits, the design and style of a package can influence consumer choices. The researchers used an fMRI machine to …

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